Tuesday, October 5, 2010

Text only as a solution!

This advertisement is from the NYC Child Study Center and is public education campaign to inform people of psychiatric disorders. This advertisement uses words from different magazines and newspapers to create a ransom note from Bulimia.This advertisement works using text only because it easily conveys the message to the reader. 



This final advertisement is from a production company and I chose it because it’s the exact same idea I am using for my Type as Image project. The word upside-down is arranged to represent the meaning of the word. I love how some of the letters, but not all, are upside down. Instead of using a “w” the designer used an upside-down “m.” This could only be achieved by using an appropriate type face, which the designer did a great job picking! 

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